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The Genius of W. Vito Montone
Vito studied architecture at Georgia Tech and opted for entrepreneurial experiences in engineering, retail, publishing, telecommunications, marketing as well as theatre and television production.
Vito has produced over 25 stage plays including To Oz and Back, the television show Entertainment Atlanta™ for a CBS affiliate, three multi-million dollar award winning CD-ROM projects for Disney Interactive: 101 Dalmatians Animated StoryBook, MathQuest with Aladdin featuring Robin Williams and Hades' Challenge and the award winning broadband website, Concept: Cure for Digital Domain and General Motors.
His vast array of work experience has earned him the title of "Experience Architect." He has created and produced groundbreaking, award-winning multi-media projects for theatre, television, CD-ROM and the web for such companies as Digital Domain, General Motors, Disney Interactive, and Paramount Digital Entertainment. As the Executive Producer at Paramount Digital he led the development of the next generation of entertainment on the web.
He is the Co-founder and President of Why Communications, where in addition to the day-to-day branding business, he explores next generation digital entertainment & branded virtual experiences. Out of this vision for the future, he created the first-ever online virtual fan convention, The Official 3D Virtual Star Trek Convention.
He has written seven books on a variety of subjects ranging from acoustics to branding, and was the first certified consultant in Dramatica™. He has consulted on story structure on over fifteen feature projects. He is the father of the integral theory of Unified Conscious Development (UDC) and co-wrote three books Why BrandU, It's a BrandU Day and the BrandU® Bible. He is the co-founder of Prosperia, Intention Products, Whole Wealth® Markerplace, and Whole Wealth® Systems. where he oversees curriculum development and production. He is also a member of the Producer's Guild of America where he serves on the board of the New Media Council.
Highlights:
- A process genius at age 19, he was consulting with Fortune 500 Corporations on how to design and create practical solutions to protect their employees from noise pollution.
- By 21, he took over complete management of the firm.
- Over the next 20 years, he wrote 15 books, helped launch or grow two publishing companies, a professional theatre company and three professional associations; and developed businesses in video tele-conferencing, retail clothing, graphic design, marketing, television production and virtual conventions.
- He has created and produced theatre, television and award-winning multi-media web and CD properties.
- His products, properties and business developments have grossed over $100 million.
A greater power comes when you address anything from both ends.
This power is the Integral strength of something that is whole. It is vital when it comes to creating and communicating a business but rarely found in just one person or one approach. With BrandU, you don't just get insight from one person and one side of the brain. You benefit completely and holistically from Kim A. Castle and W. Vito Montone every step of the way.
- Fortune 500 experience from both client and agency side of business
- Right and left brain function are addressed and fully utilized
- Holistic and linear processes in each process of every stage
- Easy to express and easy to structure your business development
- You'll identify with one side and be completed by the other
Entrepreneurs who have had the opportunity to work with use privately or at our live intensives, often comment at how amazed they are at how complete the experience is and how we've been able to mesh clearly opposite approaches to business expression and development in each step of each process.
Honestly, it hasn't been an easy task to do!
We've meticulously spend hours upon hours fleshing out every step of every process from both vantage points—female right brain emotional communication that evokes you, your team, and your customers to want to be a part of your business for life, as well as the male left brain logical structure and development side to ensure that every step you take and every product you sell is aligned with your unique business and takes you exactly where you want your business to grow.
Perhaps that's why it has taken us six years and over two million dollars to complete the curriculum of the BrandU® Business Profit System.
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